Discover Amari

The Amari region stretches around a green fertile valley, in an area of outstanding natural beauty dotted with picturesque villages that maintain their traditional character.

Why visit Amari

The Amari region is located in the heart of Crete. It is the ideal destination to experience inland Crete, in a serene and natural setting. Stunning nature is the main highlight of the region, however sites of historical and cultural importance (Arkadi monastery, the ancient city of Eleftherna) are just a short trip away. During the summer months, Amari is a haven away from the hustle and bustle, but visitors can easily access popular beaches on the south coast (Preveli, Triopetra, Agios Pavlos), as well as Rethymno city.


Mount Psiloritis, also known as Mount Ida, includes the highest peak of Crete at 2,456m. Its southwestern part engulfs the Amari valley, in an area characterised as a UNESCO Geopark. The landscape is extremely diverse, with high biodiversity and many endemic plant and animal species. Visitors can hike in gorges and walk on tracks that cross barren and forested areas with stunning views to the Libyan sea. Traditional villages are scattered all over the mountain slopes, where visitors can experience the authentic pastoral way of life.

Mount Kedros, peaking at 1,776m, is dominated by rocky formations that create ideal living conditions for large birds of prey. The flora of Mount Kedros is characterised by species of low, arid shrubs and phrygana, several of which are endemic. Livestock are often seen roaming free on the mountain, and the mountain produces excellent dairy and meat products.

Gious Kampos plateau is located in the foothills of Mount Kedos at an altitude of 750m, next to Gerakari village. It is a small ecosystem of stunning beauty and local importance. In spring, it is one of the most popular flower destinations in Crete, where visitors can see an emblematic endemic red tulip and several orchid species, among others. During summer times, the valley is cultivated on a small scale with several heritage varieties of pulses and cereals.

The Amari valley is surrounded by the mountains of Psiloritis and Kedros. It contains ancient cultural sites such as the Minoan settlement of Monastiraki and Ancient Syvritos. There are also numerous Byzantine churches with well preserved frescoes, some of which can be found in amongst the ancient olive groves that are scattered across the valley.

The Potamon Dam is a man made dam located next to Patsos Gorge. Its construction formed a lake and surrounding wetlands that host a significant number of migratory birds, making it an ideal destination for hiking and birdwatching.


The cuisine in Amari is simple yet delicious. It stands out for the use of high quality raw materials that are produced locally in small scale facilities. The famous edible olive variety “Throumba Ambadias” is a local product of Protected Designation of Origin (PDO).


Amari is an ideal destination for experiencing the authentic version of inland Crete.

Visitors can participate in:

  • Nature activities and tours
  • Culinary establishments and workshops
  • Cultural experiences


The people of Amari have maintained the Cretan way of life in a way that can be seen in very few other locations on the island. They are hospitable and authentic, in close contact with nature.

4 Seasons Nature

Amari and its people await visitors all year round to experience distinct seasons in nature and the way of life.

How to Reach

Amari is easily reached from both international airports and major ports of Crete (Heraklion and Chania).

Public transport with coaches is available in certain parts of Amari. For more information, see Renting a car is the easiest way for visitors to get around Amari.

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